If I could pick any type of media that I would want to research it would be media's effect on body image. I think that body image is such a controversial, strong subject, and could be make a really interesting research paper. In cultures all over the world, there are many different interpretations of what beautiful is. Some think its being stick skinny, others think its having small feet, or dark skin and long hair. I would interview boys and girls of different ages to get the most accurate results possible. To investigate this subject I would interview many people from many different cultures and ask them research questions like:
-What were characteristics they found attractive on males and females?
-Who were their role models?
-Do they feel pressured by the media to change their body?
-What is beautiful?
-What types of media do they have access to? (magazines, internet, television, radio)
-What is an ideal body?
-What would make them more confident in their own skin?
The theory I would use would be the Libertarian Theory. I believe this theory most directly applies to the type of media that I am researching. I would be able to publish whatever I choose in the manner I choose, even being able to criticize the government for allowing the media to determine what type of bodies are sexy or ugly.
Wednesday, December 8, 2010
Tuesday, November 16, 2010
Advertising on Campus
There are a lot of different ways to advertise, especially on a college campus and I've found some to be a lot more successful than others. Although kind of gross, there are a lot of signs in the bathrooms (on backs of doors, stall doors, around the mirrors and showers). Most of them are announcement, but it has made me realize that seeing something many times everyday, over and over again really drills it into your brain.
Concert signs are put on every bulletin board around campus. By looking at them you can see the time date and place of the event.
There are also discount books that get handed out to students all over campus. The point of this is to give kids a couple dollars off on particular food, so they will be more tempted to go to that restaurant because they will have to pay less. Not only does this book have food, but there a coupons for stores all over the hill. Hungrybuffs.com also has advertisements all over campus and even had a "eat cheep" week so students would be more tempted to order delivery from their online service.
I've also noticed a lot of stickers being stuck to signs, doors, benches, rails, etc; These stickers are mostly brands that are popular in boulder. I've seen a lot of clothing brands and a lot of skateboarding and snowboarding brands.
Advertisements on busses are all on the top and are more commercial and official then the stuff I see around campus. They advertise dispensaries, food places, real estate, sports teams, and institutions of learning.
Boulder is one of the most diverse cities I've ever been to, and the people that attend CU are all so different. I've seen styles that are preppy, skater, goth, country, sporty, gypsy, hippie, and many more. Even with all this diversity, there are still many brand that I see all over campus. Ugg, North Face, Patagonia, Burton, Vans, Burkenstock, and True Religion are some of the brands of clothing that I see over and over again. This proves those companies reliability and quality, but I do feel as though I see a lot of the same stuff over and over again. It's even worse in New York, where to fit in everyone buys the same exact clothes, shoes, bags, and cars.
I feel as though all of these things are what make the culture of Boulder. They are trying to get people more involved in basically everything, and by doing that the community grows more lively and rich. Sometimes advertisements are really helpful, and have benefited me. Sometimes they're annoying and obnoxious. This ubiquity has made me realize that I don't really mind being in the midst of all these advertisements. The bulletin boards and street signs would be boring without them, and by looking at them I am kept up on the latest news.
Concert signs are put on every bulletin board around campus. By looking at them you can see the time date and place of the event.
There are also discount books that get handed out to students all over campus. The point of this is to give kids a couple dollars off on particular food, so they will be more tempted to go to that restaurant because they will have to pay less. Not only does this book have food, but there a coupons for stores all over the hill. Hungrybuffs.com also has advertisements all over campus and even had a "eat cheep" week so students would be more tempted to order delivery from their online service.
I've also noticed a lot of stickers being stuck to signs, doors, benches, rails, etc; These stickers are mostly brands that are popular in boulder. I've seen a lot of clothing brands and a lot of skateboarding and snowboarding brands.
Advertisements on busses are all on the top and are more commercial and official then the stuff I see around campus. They advertise dispensaries, food places, real estate, sports teams, and institutions of learning.
Boulder is one of the most diverse cities I've ever been to, and the people that attend CU are all so different. I've seen styles that are preppy, skater, goth, country, sporty, gypsy, hippie, and many more. Even with all this diversity, there are still many brand that I see all over campus. Ugg, North Face, Patagonia, Burton, Vans, Burkenstock, and True Religion are some of the brands of clothing that I see over and over again. This proves those companies reliability and quality, but I do feel as though I see a lot of the same stuff over and over again. It's even worse in New York, where to fit in everyone buys the same exact clothes, shoes, bags, and cars.
I feel as though all of these things are what make the culture of Boulder. They are trying to get people more involved in basically everything, and by doing that the community grows more lively and rich. Sometimes advertisements are really helpful, and have benefited me. Sometimes they're annoying and obnoxious. This ubiquity has made me realize that I don't really mind being in the midst of all these advertisements. The bulletin boards and street signs would be boring without them, and by looking at them I am kept up on the latest news.
Social Media
As I have grown up, social media's place in my life has grown increasingly larger. When I was in middle school, the latest electronics to have was a Verizon flip phone. Now I see my younger brothers growing up with MacBook Pros and Blackberry cell phones. Privileges that I thought I had are now being given to kids younger and younger, and society is going to a rapid change.
I would call this century the technology era, because the youth is going to growth up with increased performance and knowledge about technology.
When I was younger, Facebook was not open to kids in middle or high school. It was for a network of people who held jobs, and were college students and older. So the trend back then was myspace. The girls would post pretty pictures of themselves, and everyone would post on each others wall and design their page to fit their personality, and display a piece of themselves open to many people by the click of a mouse. I feel like this was mostly for attention and it was something to take up kids time when they were bored.
Facebook has become available to people (and sometimes pets) of all ages. Now that it is open to everyone, it has grown tremendously in the number of users.
I personally use facebook as something to do when I'm bored. Now that I am out of high school, it is nice to be able to message my friends and find out about their lives. I like looking at pictures from weekends and events. I am also incredibly busy with schoolwork, so being able to get into contact with someone just by turning on my computer (which I use for the rest of my work) is extremely convenient. I see how it gets out of hand for some people, who post their lives away on facebook and spend great amounts of time updating the status of what they are doing and where they are. Its a true social network.
I've learned that all types of relationships through an internet social network can be pretty sketchy and risky. I've seen girls and guys talk a lot of trash on facebook. Weather its about sports or who cheated on who, its most defiantly a lot easier to yell at someone behind the safety of your computer screen. I've also witness people make "fake facebooks", where they either try to steal someone else's identity and just make up one on their own. I feel bad for these people, and it makes me realize that people who spend a lot of time online hiding behind their computer, probably has something to hide from in the real world.
I would call this century the technology era, because the youth is going to growth up with increased performance and knowledge about technology.
When I was younger, Facebook was not open to kids in middle or high school. It was for a network of people who held jobs, and were college students and older. So the trend back then was myspace. The girls would post pretty pictures of themselves, and everyone would post on each others wall and design their page to fit their personality, and display a piece of themselves open to many people by the click of a mouse. I feel like this was mostly for attention and it was something to take up kids time when they were bored.
Facebook has become available to people (and sometimes pets) of all ages. Now that it is open to everyone, it has grown tremendously in the number of users.
I personally use facebook as something to do when I'm bored. Now that I am out of high school, it is nice to be able to message my friends and find out about their lives. I like looking at pictures from weekends and events. I am also incredibly busy with schoolwork, so being able to get into contact with someone just by turning on my computer (which I use for the rest of my work) is extremely convenient. I see how it gets out of hand for some people, who post their lives away on facebook and spend great amounts of time updating the status of what they are doing and where they are. Its a true social network.
I've learned that all types of relationships through an internet social network can be pretty sketchy and risky. I've seen girls and guys talk a lot of trash on facebook. Weather its about sports or who cheated on who, its most defiantly a lot easier to yell at someone behind the safety of your computer screen. I've also witness people make "fake facebooks", where they either try to steal someone else's identity and just make up one on their own. I feel bad for these people, and it makes me realize that people who spend a lot of time online hiding behind their computer, probably has something to hide from in the real world.
Tuesday, October 5, 2010
MTV: proposed.
I believe that MTV is trying to target teens and young adults as their main audience. Shows like “teen mom”, “cribs”, and “jersey shore” all feature young people. Though their plots are very different, their content is entertaining, interesting, and amusing. A moneymaking addition to the Music Television Network, would be “proposed”.
This show would feature people of all ages, making it something that all members of a family could sit down and watch together. It would attract both male and female viewers because the proposals would be so elaborate, that anyone could find comedy in it. This show could last 30 minutes or an hour, and feature one or two stories about men and woman who are proposing to their girlfriends and boyfriends. The stories followed would be over the top ways to ask someone to marry you.
These stories would be heartwarming and well planned, and the viewers will instantly become addicted to the couples and their quest for true love. Like most reality shows, people would send in video tapes of their ideas, and the network would select the most promising ones. By no means would this show be stereotypical because there would be a lot of different kinds of people who would want the world to see how romantic they are.
The show could even go international, doing a special on different parts of the world. Or, each season could be dedicated to some states (New York, California, Florida, Texas, Alaska, Colorado, Hawaii). Thinking way more into the future, there could be marathons of the best and worst proposals ever. The hook to the show would be that it is unknown if the significant other will say yes.
Seeing how far people would go for love would be a perfect addition to the MTV lineup.
Monday, September 13, 2010
Product Placement
Entourage, episode 1:
products: yellow hummer, ny giants hat, ney york yankees hat, budweiser beer, motorola, captain crunch, fritos, black escalade
Entourage, episode 2:
products: redbull, mercedes sports cars, izzy, jack daniels rum, Roosevelt rolls royce, new york yankees hat
Entourage, episode 3:
new york yankees hat, smuckers jar, visa and mastercard, sky vodka, Victorias secret
I choose to watch 3 episodes of Entourage and track how many times a brand name was noticeable to the viewer. Within those 3 episodes, 17 things really stood out to me. Entourage is watched by so many people every week, and the price to get a certain products brand name showing must cost companies millions. It is a great way to advertise cars, because viewers can see celebrities looking manly, sexy, and famous driving these cars. Along with every other items on the show including Turtle's famous New York Yankees hat are put their on purpose. Movie sets are specifically designed to look as real as possible, and the public is more likely to buy them after seeing Vincent Chase surrounded by them. I think that product placement is a smart strategy for companies trying to advertise their products, but it also works in the favor the show producers, and overall reality of the show.
Product placement didn't really change my viewing experience, but it defiantly made me much more aware of the time and work put into television shows.
products: yellow hummer, ny giants hat, ney york yankees hat, budweiser beer, motorola, captain crunch, fritos, black escalade
Entourage, episode 2:
products: redbull, mercedes sports cars, izzy, jack daniels rum, Roosevelt rolls royce, new york yankees hat
Entourage, episode 3:
new york yankees hat, smuckers jar, visa and mastercard, sky vodka, Victorias secret
I choose to watch 3 episodes of Entourage and track how many times a brand name was noticeable to the viewer. Within those 3 episodes, 17 things really stood out to me. Entourage is watched by so many people every week, and the price to get a certain products brand name showing must cost companies millions. It is a great way to advertise cars, because viewers can see celebrities looking manly, sexy, and famous driving these cars. Along with every other items on the show including Turtle's famous New York Yankees hat are put their on purpose. Movie sets are specifically designed to look as real as possible, and the public is more likely to buy them after seeing Vincent Chase surrounded by them. I think that product placement is a smart strategy for companies trying to advertise their products, but it also works in the favor the show producers, and overall reality of the show.
Product placement didn't really change my viewing experience, but it defiantly made me much more aware of the time and work put into television shows.
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